{"id":7665,"date":"2017-05-29T10:34:17","date_gmt":"2017-05-29T10:34:17","guid":{"rendered":"https:\/\/mda.brandncraft.com\/?p=7665"},"modified":"2026-01-27T14:21:59","modified_gmt":"2026-01-27T14:21:59","slug":"votre-entreprise-pharmaceutique-est-elle-percue-comme-chef-de-file","status":"publish","type":"post","link":"https:\/\/mda.brandncraft.com\/fr\/donnees-du-sondage\/donnees-du-sondage-canada\/votre-entreprise-pharmaceutique-est-elle-percue-comme-chef-de-file\/","title":{"rendered":"Votre entreprise pharmaceutique est-elle per\u00e7ue comme chef de file?"},"content":{"rendered":"<p>La r\u00e9putation de l&rsquo;entreprise joue un r\u00f4le important en permettant aux entreprises de diff\u00e9rencier davantage leurs produits sur des march\u00e9s hautement concurrentiels. En cons\u00e9quence, notre \u00e9quipe a cherch\u00e9 \u00e0 mieux comprendre comment les fabricants de produits pharmaceutiques sont actuellement per\u00e7us. Apr\u00e8s avoir sond\u00e9 les m\u00e9decins g\u00e9n\u00e9ralistes canadiens, nous avons remarqu\u00e9 plusieurs tendances. L&rsquo;une d&rsquo;elles \u00e9tait lors de l&rsquo;\u00e9valuation du chef de file pharmaceutique global, il n&rsquo;y avait pas de r\u00e9ponse unanime. Cependant, lorsqu&rsquo;on les interroge sur le chef de file de domaines th\u00e9rapeutiques sp\u00e9cifiques, les perceptions des m\u00e9decins g\u00e9n\u00e9ralistes varient selon les entreprises.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La r\u00e9putation de l&rsquo;entreprise joue un r\u00f4le important en permettant aux entreprises de diff\u00e9rencier davantage leurs produits sur des march\u00e9s hautement concurrentiels. En cons\u00e9quence, notre \u00e9quipe a cherch\u00e9 \u00e0 mieux comprendre comment les fabricants de produits pharmaceutiques sont actuellement per\u00e7us. Apr\u00e8s avoir sond\u00e9 les m\u00e9decins g\u00e9n\u00e9ralistes canadiens, nous avons remarqu\u00e9 plusieurs tendances.<\/p>\n","protected":false},"author":16,"featured_media":7673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62],"tags":[],"country-icon":[45,44],"class_list":["post-7665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-donnees-du-sondage-canada","country-icon-canada","country-icon-united-states"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Votre entreprise pharmaceutique est-elle per\u00e7ue comme chef de file? MD Analytics<\/title>\n<meta name=\"description\" content=\"Nous avons men\u00e9 une \u00e9tude aupr\u00e8s de 180 m\u00e9decins canadiens, leur demandant envers quelle compagnie pharmaceutique ils ont la plus haute opinion. Consultez les r\u00e9sultats ici.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mda.brandncraft.com\/fr\/donnees-du-sondage\/donnees-du-sondage-canada\/votre-entreprise-pharmaceutique-est-elle-percue-comme-chef-de-file\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Votre entreprise pharmaceutique est-elle per\u00e7ue comme chef de file? 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