{"id":6876,"date":"2023-08-18T20:56:05","date_gmt":"2023-08-18T20:56:05","guid":{"rendered":"https:\/\/mda.brandncraft.com\/?p=6876"},"modified":"2026-01-23T18:12:23","modified_gmt":"2026-01-23T18:12:23","slug":"unlocking-pharma-outreach-physician-specialist-segments","status":"publish","type":"post","link":"https:\/\/mda.brandncraft.com\/en\/survey-data\/unlocking-pharma-outreach-physician-specialist-segments\/","title":{"rendered":"Unlocking Pharma Outreach: Physician Specialist Segments"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Physician specialists are not all alike!<\/p>\n

MD Analytics surveyed 100 U.S. physician specialists on topics such as work-life balance, patient care, pharma companies, technology, and information sources with the goal of identifying attitudinal differences in order to help pharma marketers more effectively communicate with their target audience.<\/p>\n

Four segments emerged.<\/p>\n","protected":false},"author":13,"featured_media":6879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,15,16,17,18,19],"tags":[28],"country-icon":[45,44],"class_list":["post-6876","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-survey-data","category-survey-data-canada","category-survey-data-usa","category-topical-data","category-topical-data-canada","category-topical-data-usa","tag-infographic","country-icon-canada","country-icon-united-states"],"acf":[],"yoast_head":"\nUnlocking Pharma Outreach: Physician Specialist Segments MD Analytics<\/title>\n<meta name=\"description\" content=\"MD Analytics' infographic reveals distinct segments among US physician specialists. 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